Lemonade Stands and Mobile Applications
Growing up in the Midwest, the Lemonade Stand was probably the initial business venture for every kid in my neighborhood. The entirety of Adam Smith’s Wealth of Nations encapsulated into a sunny summer...
View ArticleWhat is the product? Lemonade stand continues
As I have worked with clients of all shapes and sizes, it has become apparent that there is a disconnect for our clients between conceiving of an application and recognizing that that application is a...
View ArticleConsumers and return on investment: Lemonade stand cont.
In previos blog entry we have discussed the “Lemonade”, now let’s discuss who is going to “drink” it. Who is the user? When my kids open their lemonade stand, they know exactly who their consumers are....
View ArticleLemonade Stands and Mobile Applications: pricing
As in the saga of my kids’ lemonade stand, Mobile Application development is the sum of its parts. It must be the result of a clear understanding and definition of the Mobile Application Product. What...
View ArticleBusiness Relationships: Disingenuous or Genuine?
I think we’ve all had the experience of running into an acquaintance at a business event only to be greeted with a haphazard handshake and disinterested small talk. Recently, my experience was just...
View ArticleDelivering Content to your Mobile Workforce
Chris Julian (Apperian) and David Keane (BigTinCan) discuss the power of mobile workers, and what solutions are available in the market to securely deliver right materials to employees of the company....
View ArticleWebinar Intro- Mobile Apps in Retail
This week its all about Mobile Applications in Retail. Joe Schwendt introduces this weeks webinar topic. Register us for webinar Mobile Apps in Retail – The New Killer Apps! Download the whitepaper...
View ArticleEstimating ROI of Mobile Sales Apps
This week we will be looking in to the ROI of Mobile Sales Apps. In this video Apperian Sales Executive Chris Julian will be guiding you through an example how you could estimate your Return of...
View ArticleSame Company, New Logo
Notice anything different about us? Our new logo, tagline, color palette and website for instance? Yes, those are the surface changes here at Apperian. But look deeper and you will find a whole new...
View ArticleEnterprise Mobile Apps: Gain a Competitive Edge in Sales & Marketing
In a previous post, we talked about the benefits of mobilizing a field sales team with enterprise mobile apps. We’re not the only ones advocating this; according to Mutual Mobile’s research, 90% of...
View ArticleCIO Review Magazine names Apperian as top promising Enterprise Mobility...
We’re so pleased to be selected by CIO Review magazine as one of the most promising Enterprise Mobility Companies in 2013. Between awards like this and the constant stream of feedback from our...
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